Smart collectors don't just react to the market—they anticipate it by understanding which publishing events will drive demand.
While weekly releases form the backbone of any serious collection, it’s the major publishing events that often create the most significant value opportunities. As we head into the second half of 2025, several industry-shaking events are on the horizon that deserve your immediate attention.
Collection Strategy
Major events typically create value in two ways: through the event’s core issues themselves, and by elevating related character titles in the months before and after the event. Plan your purchasing strategy accordingly!
1. Marvel/DC Historic Crossover (Fall 2025)
DC/MARVEL & MARVEL/DC CROSSOVERS
For the first time in decades, the two comic giants are collaborating on not just one, but two crossover projects with releases planned for Fall 2025.
In what might be the biggest collecting opportunity of the decade, Marvel and DC announced two crossover projects at ComicsPRO 2025 in February. Currently titled simply “DC/Marvel” and “Marvel/DC,” these projects mark the first official collaboration between the publishers since the 1990s.
Collection Strategy: Previous Marvel/DC crossovers like 1996’s “DC versus Marvel/Marvel versus DC” have consistently maintained premium values on the secondary market. Consider these actions:
- Secure first printings of all related issues and variants as soon as preorders become available
- Look for potential tie-in titles featuring characters likely to appear in the crossovers
- Watch for new character combinations that could generate significant buzz
2. “Summer of Superman” (July 2025)
SUPERMAN TREASURY 2025: HERO FOR ALL
A special oversized "treasury" format issue with writing by Dan Jurgens and art by Bruno Redondo.
DC is going all-in on Superman this summer, capitalizing on the momentum from the upcoming Superman film. The “Summer of Superman” publishing initiative includes the oversized “Superman Treasury 2025: Hero for All” releasing on July 2nd. This special format hasn’t been seen from DC in decades.
Collection Strategy:
- Pre-order the Treasury edition, which will likely be produced in limited quantities
- Consider picking up Superman #28, which reveals the Darkseid Legion’s mission
- Watch for key character appearances that might connect to the “DC All In” event
3. Ultimate Universe Incursion Event
ULTIMATE SPIDER-MAN: INCURSION
The first major event in Marvel's new Ultimate Universe begins June 4th, with a prelude appearing in Free Comic Book Day 2025.
Marvel’s new Ultimate Universe is heading toward its first major event with “Ultimate Spider-Man: Incursion” beginning on June 4th. Fans can enjoy a special prelude to the event on Free Comic Book Day (May 3rd).
This event is particularly noteworthy because it represents the first crossover-style event in the refreshed Ultimate Universe.
Collection Strategy:
- Don’t miss the Free Comic Book Day prelude issue on May 3rd
- Watch for Ultimate Universe character appearances that might coincide with MCU developments
- Consider first appearances of Ultimate characters who might play major roles in the event
4. Deadpool/Wolverine Ongoing Series
DEADPOOL/WOLVERINE
Building on the 2024 film's success, Marvel is launching an ongoing Deadpool/Wolverine series in 2025.
Marvel is launching a Deadpool/Wolverine ongoing series in 2025, capitalizing on the success of the film. The series will feature the return of a fan-favorite villain and promises to introduce new dimensions to both characters.
Collection Strategy:
- Secure first issue variants, especially those with limited print runs
- Watch for first appearances or reimagined villains
- Consider related back issues featuring important storylines for both characters
5. Free Comic Book Day 2025 (May 3rd)
FREE COMIC BOOK DAY 2025
This year's event features important preludes to major storylines across publishers.
Free Comic Book Day 2025 falls on Saturday, May 3rd, and this year’s offerings are particularly significant for collectors. Marvel’s offerings include entry points for all-new eras of Fantastic Four and Amazing Spider-Man, a prelude to an upcoming X-Men saga, and a glimpse at the very first event set in the new Ultimate Universe.
Collection Strategy:
- Target Gold titles first (the most likely to contain significant storylines)
- Look for titles that connect to planned events later in the year
- Consider picking up multiple copies of books with potential first appearances
Condition Alert
Free Comic Book Day issues often suffer from handling damage at busy stores. Arrive early and immediately protect any issues you acquire.
Value Impact Predictions
While no one can predict the market with complete certainty, historical patterns suggest the Marvel/DC crossover will likely have the most significant impact on collector values.
Using Tabi to Maximize Your Event Strategy
Final Thoughts
The second half of 2025 represents one of the most exciting periods for comic collectors in recent memory. The historic Marvel/DC collaboration alone would make this a notable year, but combined with the other major events, we’re looking at a perfect storm of collecting opportunities.
What events are you most excited about? Which do you think will have the biggest impact on the collector’s market? Let us know in the comments below!